Marina Mogilko – YouTube Channel From Idea to First Revenue

YouTube channel from idea to first revenue :Start sharing what you love on YouTube, and make money doing it!

Core course modules:

1. Starting a channel

We start with the basics: choosing a topic, channel art, an overview of filming equipment for different budgets and goals, basic analytics. We’ll talk about how YouTube started, where it is going and how you can take advantage of the new trends. We’ll explore content plans and use of drama in scriptwriting. I will share my scripts, and we’ll make a script for your first video

2. Making the first video

I will help you start as fast as possible, right at home. We’ll learn about basic camera settings, light, speech and your unique way of presenting information.

3. Editing and publishing the first video

Learn the basics of editing on your smartphone and computer, creating a thumbnail using free apps, optimizing and posting the video

4. The basics of growth on YouTube

Learn how to increase retention, work with video dynamics, learn how to create viral videos, learn how to turn subscribers into fans – those who will watch all your videos and eventually buy your products

5. SEO on YouTube

Video search optimization: title, thumbnail, description, tags

6. Organic growth and how to take advantage of it

Frequency of posting, posting time, increasing conversion rates from subscribers to views, retention. We’ll learn how to create evergreen content that will ensure the long-term growth of the channel. We’ll talk about paying for subscribers and views (and whether it’s necessary). We’ll explore collaborations with other creators

7. The legal aspects of creating content

IP, trademarks, and personal information. How to protect yourself

8. Built-in YouTube features

How to use live streams, premieres, stories, and community tabs for growth

9. Monetization

How to maximize YouTube payouts, what are the top affiliate programs, what products you can launch and how, how to work with brands and put a price tag on a product placement in your video

After completing the course, you will:

• Start a channel: choose a topic for your channel according to your interests and work on your channel art
• Publish the first few videos and optimize them for the YouTube algorithmcreate a content plan for 10+ videos (this is about three months worth of content if you publish once a week)
• Choose necessary equipment depending on your budget and goals
• Get clear instructions on how to script your videos to increase watch time and audience retention
• Download my PDF instructions and checklists for a video editor and a channel manager to help you delegate things
• Understand how the algorithm works and what kinds of videos it promotes
• Learn to create evergreen videos that will generate views and income for years, even if you stop posting
• Learn to clickbait a little to speed up growth
• Find out how to monetize small channels
• Learn the legal aspects of working on YouTube

Who is my course for?

• Beginner YouTubers who are serious about starting

You understand that almost everything that happens in the world right now happens on social media to some extent. You were afraid to start because you were afraid of what other people would think, or you were just waiting because you wanted to have the perfect moment; but in the end, you realized you should have started earlier. And now you’re finally ready to start catching up with your goals.

Your result after the course: you’ll have started a channel, have a clear understanding of how to grow it, and scripts for the next few months of content.Instagram influencersYou are tired of constantly investing in advertising, seeing how the number of followers only decreases after each post.

You wish the content you created ‘lived’ longer than 24 hours. You want predictable organic growth and “evergreen” content — the kind of content you create once, but people watch it for years.Your result after the course: you’ll have started a channel on the topic of your expertise, have a clear understanding of how to grow it, and scripts for the next few months of content. You’ll gain an understanding of how to repurpose content from YouTube on other social media and how to diversify your presence to increase reach and not be dependent on just one platform.

• Instagram influencers

You are tired of constantly investing in advertising, seeing how the number of followers only decreases after each post. You wish the content you created ‘lived’ longer than 24 hours. You want predictable organic growth and “evergreen” content — the kind of content you create once, but people watch it for years.

Your result after the course: you’ll have started a channel on the topic of your expertise, have a clear understanding of how to grow it, and scripts for the next few months of content. You’ll gain an understanding of how to repurpose content from YouTube on other social media and how to diversify your presence to increase reach and not be dependent on just one platform.

• Experts and tutors

You understand that you have accumulated knowledge in your field and want to share it with thousands of people. At the same time, you want your channel to become a source of customers for you. You understand that a YouTube channel is a great lead generator for your business and a source of ideas for developing your product

Your result after the course: you’ll have started a channel on the topic of your expertise, have a clear understanding of how to grow it, and scripts for the next few months of content. You’ll gain an understanding of how to build your team around your channel and make it top of the funnel for your products. We’ll know what types of videos to produce depending on the type of your product and its price point.

• YouTubers who are stuck

You have a channel, there are several videos published there, but you abandoned it because the growth was slow and you didn’t know what to do. And now you don’t know whether to create a new channel or continue working on the old one. And you also want to start delegating things like editing. However, you think that a video editor will not be able to edit the way you do it.

Your result after the course: you’ll have started a channel on the topic of your expertise, have a clear understanding of how to grow it, and scripts for the next few months of content. You will have checklists and instructions that will help you delegate things you don’t enjoy doing yourself.

The course is NOT FOR YOU if:

• You expect a magic pill from me. You are looking for something like three topics that will bring you the first 1000 – 10,000 – 100,000 subscribers with a 100% guarantee. There is no such thing as a guarantee in the creative world. Magic pills don’t exist in real life. In real life, you need a combination of knowledge and hard work to achieve success. I will give you specific and practical knowledge, and a clear understanding of what to do next
• You think success will come after 3-5 videos. This happens but in very rare cases (these cases usually get a lot of attention, so it seems that every channel takes off quickly. This is not the case. Sometimes a YouTuber starts and abandons several channels and then he/she finds the one that takes off)
• You are not ready to start making videos for your channel during the course.

Frequently Asked Questions

When does the course start?

The course starts right after your purchase. It is a self-paced online course — you decide when you start and when you finish.

About the Author

Marina Mogilko is a successful entrepreneur, YouTuber, Tik Tok star, investor, and mother. Marina Mogilko is one woman with three YouTube channels: linguamarina, Silicon Valley Girl, and a self-titled account. Her language channel, Linguamarina has amassed the largest following (4.5M) and teaches ways to master English.

In 2014, she started her YouTube career, sharing her journey to get into an American MBA program. After Marina saw her first video earn 1K views, she continued to use YouTube to develop relationships with other students online.

After spending time in the UK, she realized she wanted to move to the US, intent on building her own business. At the age of 23, she moved to California, pursuing an MBA, eager to grow her entrepreneurial insight. She conceived and formalized her startup, LinguaTrip, which is a booking platform for language courses.

She has gone on to start not one, not two, but three wildly successful YouTube channels which have accelerated the growth of her personal brand and her business.

When it comes to getting sponsorship deals, the San Francisco resident shares her media kit with brands, focusing on metrics and tangible financial returns. Strategic moves like these opened the door for her to work with well-known brands like Audible and Skillshare.

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